One of the best things about having mom-friends (or just women friends in general) is the fact that they actually care when you start talking about your favorite moisturizer, or you complain about how you need to find a...
Let's just start by saying this:  we had SO MUCH FUN at this event!  Special thanks to Iowa City Downtown District for co-hosting our first ever "shop crawl", and for providing each of our guests with a handy dandy (and super...
My mom doesn’t wear a lot of make-up, nor do I, but if faced with selecting just one cosmetic product, we would both choose lipstick. We each have our one main color we wear most days, and there’s a...

{Sponsored Post} Enve Salon

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First things first, if you haven't visited Enve Salon yet, here's something you should know:  ALL new clients receive 50% off their first visit.  Yes, ALL new clients! Located at 1150 5th Street (#165) in Coralville, Enve Salon offers all...

Wardrobe Revolution!

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I’m at a strange time in my fashion life. Which is to say, I don’t have a fashion life. Well, to be more specific, I am unsure how to approach fashion as an adult, and particularly as a mother....
Anyone with kids can attest to how quickly they grow, especially when they are very young.  Sometimes it seems like you can put your kid to bed on a Thursday night and they’ve sprouted right out of their pajamas...
Today marks the start of my favorite month . . . and the start of the month my husband dreads all year long!  I love the month of May and he hates it for the exact same reason. May 6...
Finally! It's time to bring our feet out of hibernation, buff those nasty heels, and break out the bright summer polish for our toes. I love shoes for so many reasons, not the least of which is the fact...

Finding a Signature Style

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No one can disagree that my 2 year old daughter, Kate, has a very distinct signature style. She always wants to wear pink pants and a character t-shirt, a dress, or a tutu. She totally rocks this look with...
We are SO excited to announce our Summer Shop Hop series!  This extra-special, three-night event is PERFECT for all of you mamas who are currently in summer survival mode!  Take a night off, grab some friends (or come solo!), and join...

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Meet the Experts: 2024 Bloom Expert Panel

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Plans are well underway for our 11th annual Bloom: Mini Conference for Moms, and as always we are so excited for this event!  This...

Summer Camp Guide 2024

Let’s Take A Break!